Lost Dogs Home ’Wait with a Mate’ campaign wins ‘Best use of Innovation & Technology’ by the OMA

The Lost Dogs Home Wait with a Mate’ campaign has been awarded the ’Best use of Innovation and Technology’ by the OMA in their Creative Collection competition for Q4 2016. The campaign which allowed commuters waiting for a train to ‘play fetch’ with an energetic virtual pooch was very well received and provided some unique entertainment for commuters in the heart of Southern Cross Station in Melbourne. Congratulations to GPY&R Melbourne, JCDecaux, and the Lost Dogs Home for developing this highly innovative campaign – a very deserving winner!